|
|---|
Internet ScamBusters - A Free e-Zine to Avoid Internet Fraud Free
Special Report on Internet Scams:
|
Keywords/Meta Tag Stuffing It used to be when you made up your keywords and meta tags that you used every keyword imaginable just to get quantity on your page. However, today this is one of the worst things you can do, if you're looking for better rankings. There are some people out there who pass themselves off as SEO experts. If you ask them how they do it, they will state that they put in extra text that is not readable to the viewer's eye. In other words, they color the text, the same color as what's on the page or use CSS techiques. Search Engines are smarter than that. They read everything on the page and if they discover you are stuffing, your site will be banned. In your meta tags, watch out that you don't use the same word many, many times. This will also constitute stuffing.
|
If you plan to do your own Search Engine Optimization, there is a manual that you need to look at. It is sold with a 3 month subscription to information services which include SEO updates, articles and additional information about the SEO field. Go to Planet Ocean's Manual get all the information you need to optimize your site, as well as the knowledge you need about SEO to combat SEO scams which are used by so-called Search Engine Optimization "Experts". For additional help with optimization, Build Traffic.net provides it all for you. It has the tools which help make your optimization job easier and smoother. |
|
New SEO Scam - Watch Out! There is a new SEO scam out there, one that seems honest and forthcoming. A reported SEO company calls site owners that have well-established rankings in the search engines. They warn them that Google will be banning their Web site and that they should switch over to his SEO company so they can fix the issues prior to being banned. The so-called SEO lists reasons why the site will be banned, such as some bad links (that are out of the control of most site owners) and then gives examples of other sites that have been banned, such as BMW, BigMouthMedia and Traffic Power. The thread at HighRankings Forum documents this very nicely. After the Web site owner discovered this person was up to no good, and declined the person's services, the scammer sent the Web site owner back an email; "I make sure to report you to Google for link farming. I'm sorry. Your website will be banned and you will not be able to be found on Google not even with your company name." How professional? |
||
Not All Monthly Fees are Scams Monthly fees are not always scams. Legitimate reasons to pay monthly fees to an SEO company would include situations where you are regularly generating new content or new features that require the oversight of an SEO expert, managing PPC campaigns, or implementing a link build campaign. Other search engine marketing services that may require a monthly fee would be generating and distributing press releases, article placement and promotion, evaluating and tracking your inclusion in paid directories for best ROI (return on investment) and managing email campaigns. Provided to you by Clayton Search Engine Optimization |
||